THE HISTORY

Established in Italy in 1920, based on an idea of its founder, Nunzio Cassata, today Nuncas is one of the leading companies specialised in the production and sale of products for laundry and fabric care, home cleaning and care, and room fragrances. The passion for the search for natural and pure raw materials has also prompted Nuncas to become a leader in the field of personal care products with a complete line of totally organic skin care products.
In over ninety years, the company has never lost sight of its goal: the constant pursuit of excellence for the complete satisfaction of the customer. For this reason, the core of our business is the Research and Development department. Our guiding principle is to produce innovative products that respect both the customer and the environment. We have over 220 specific products that meet every home care and cleaning need – the result of a thorough and uncompromising Quality Control which, starting with the selection of raw materials, oversees every stage of production of the product. Today, as yesterday, the strength of Nuncas is based on a basic principle: not to align ourselves with the standardisation of the market but to satisfy the most demanding customers with highly qualified products.

recall our most important moments with us

1911

Twenty-six year-old Sicilian Nunzio Cassata arrives at Milan's Stazione Centrale railway station with a small business idea and one of his kites he always has with him. He imported insoles for shoes which he sold to shoemakers and shoe craftsmen, but with the emergence of self-sufficiency Nunzio has to find a new direction.

1920

When fashion dictated to dress in white from head to toe, Nunzio Cassata launches the Bianchetto White Nuncas whitener. This was the only product to keep shoes immaculately white and its launch marked the start of Nunzio’s newly founded small artisanal business.

1952

Nunzio hands over the strings of the Nuncas kite to his son Salvatore Cassata. The business continues to grow: Salvatore Pietro Cassata further expands the Nuncas range and launches the LIVAX line of floor waxes and the Glicetta line.

1960s-70s

The years of the economic boom. Nuncas consolidates its reputation by developing a series of innovative products: heavy duty hand cleaner for typographers, room sprays, the first fabric softener, detergent for windows and mirrors, wax spray for furniture and an exclusive detergent for synthetic materials.

1978

Después de algunos años de duro trabajo, esfuerzo y sacrificio se lleva a cabo el gran salto: de empresa artesanal, Nuncas se convierte en sociedad de capital, transformándose en Nuncas Italiana S.r.l.

1980s

Nuncas now has 31 employees and is in its third generation. Together with husband Luca Manzoni, Salvatore’s daughter Rosy Cassata turns the company into a dynamic and advanced business: Nuncas Italia S.p.A. This period sees the launch of VITTORIA VERDE: a range of hygiene and personal care products inspired by the quest for all natural things.

1990s

The kite strings are handed over completely to Rosy and her husband Luca. Salvatore Cassata puts his daughter in charge of developing a new evocative brand of perfumes: COMPAGNIA DEI PROFUMI is launched. A line devoted to the fragrance of the enviroments and the protection of the tissues.

2008

Rosy Cassata and her husband Luca Manzoni open the new Settimo Milanese plant, the first energy-independent and 100% eco-sustainable industrial site in Italy.

Today

Nuncas is a well-established business not only in Italy but also across Europe thanks to the technical expertise of its cutting-edge laboratories, but also the passion and attentiveness invested in its relations with its customers, an approach that has enabled Nuncas' kite to continue to fly higher and higher.